Shopping & Fashion in Seoul

Indulge in a little light retail therapy on this 8-hour shopping tour in Seoul. Hit the chic boutiques of Seoul's stylish Gangnam district, famous for high-end stores and luxury labels. Browse the rails at a local department store with your guide. Then, stroll along the attractive Garosu-gil promenade where trendy locals chat in European-style cafes. Explore top shopping districts including Rodeo Street, Namdaemun Market and Myeongdong, and enjoy lunch in a traditional restaurant. Along the way, visit a ginseng center and a duty free shop before returning to your hotel.

Combine snowy fun with shopping on a day trip to the One Mount Snow Park and Paju Lotte Premium Outlet from Seoul. Visit the indoor winter-theme park of One Mount and immerse yourself in the rides and activities, including skating, sledding, and more. Then, enjoy the discount-led stores and restaurants at the Lotte Premium Outlet. Air-conditioned transport, entrance fees, and pickup and drop-off at your choice of three central Seoul locations included.

Shop till you drop in the South Korean capital and sample the flavors the locals love on this 4.5-hour night shopping tour in Seoul. Hit up the fashionable Myeongdong shopping area with a guide, and mingle with the district's many locals and foreigners. During your tour, indulge yourself in a little retail therapy and browse the rails for the latest trends. Delve into the Dongtaemun district - a part of town that never sleeps - then head to bustling Gwangjang Market to sample the street food for which South Korea is famous.

Explore the Han River, shop at the Goto Mall in Gangnam, visit Seoul's top museums and the Itaewon neighborhood during this 4-hour afternoon tour. Round-trip hotel transport included.

Prepare for a full-day shopping extravaganza with a guide who is in-the-know about Seoul's shopping hot spots. You're accompanied to three premier shopping districts - Paju, Dongdaemun and Myeong-dong - and shown around enormous malls and markets such as Paju Premium Outlet and the Shinsegae and Lotte department stores. Your guide helps you find international brands at a bargain, including handbags, clothing, electronics, cosmetics and more. Hotel pickup included.